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About Our Cleaners and Detergents

Just Gentle Plant-Based Home Cleaning Products
Gentle Home

As Clean
as It Is Safe

Plant-based home cleaners from coconut and corn โ€” no bleach, no harsh residues, no compromise. Safe around babies from day one.

ECOCERT Certified 100% Biodegradable Allergen-Free Scent Safe from Newborn 0+
Shop Green Clean โ†’
100%
Biodegradable Surfactants
0
Chlorine Bleach
26
Allergens โ€” All Excluded
0+
Safe from Newborn
๐ŸŒฟ

Why Your Home Cleaning Products Matter as Much as Your Skincare

Babies and young children spend more time in contact with laundered fabrics and cleaned surfaces than adults. Detergent residue left in clothes, bedding and soft toys transfers directly to skin โ€” and for newborns whose skin barrier is still developing, that exposure matters. Just Gentle's home range uses coconut and corn-derived surfactants that rinse completely clean, leaving no irritating chemical residue behind. Scents are sourced from Europe and certified allergen-free โ€” excluding all 26 EU-regulated fragrance allergens.

The Science

Plant-Based Surfactants vs. Conventional Detergents

Conventional detergents rely on petroleum-derived surfactants (SLS, SLES) that leave residue stripping the skin's natural oils โ€” triggering dryness, eczema flares and contact dermatitis.

Just Gentle uses coconut-derived (coco-glucoside) and corn-derived (decyl glucoside) surfactants โ€” non-ionic, ultra-mild and fully biodegradable. They clean effectively, break down completely in water, and leave no trace on fabric fibres.

The multi-surface cleaner adds Thai jasmine rice-vinegar โ€” a natural acid that cuts grease on highchairs, counters and playpens without synthetic disinfectants. Every formula is pH-balanced for food-contact surfaces and baby accessories.

What Makes These Different

  • ๐Ÿฅฅ
    Coconut-Derived Surfactants
    Coco-glucoside. Ultra-mild, non-ionic, rinse clean with zero residue.
  • ๐ŸŒฝ
    Corn-Derived Surfactants
    Decyl glucoside. Fully biodegradable. Safe for sensitive skin and drains.
  • ๐ŸŒธ
    Allergen-Free European Fragrance
    Excludes all 26 EU-regulated fragrance allergens. Safe for newborns.
  • ๐Ÿถ
    Thai Jasmine Rice-Vinegar
    Natural acid in surface cleaner. Cuts grease without synthetic disinfectants.
  • ๐Ÿงฌ
    Plant Enzyme Technology
    Laundry formula targets stain proteins at molecular level โ€” no bleach needed.
The Range

Meet the Clean Team

Five products. One mission โ€” a home that's spotless and safe.

Laundry

Laundry Detergent

750 ml & 3,000 ml

Plant enzyme formula removes stubborn stains and odours without bleach or harsh chemicals. Fabric-safe pH keeps babywear soft wash after wash. Suitable for hand and machine wash.

  • Plant enzyme stain removal
  • No bleach, no phosphates
  • Allergen-free botanical scent
  • Hand & machine wash safe
โœฆ Safe from Newborn 0+

Laundry

Fabric Softener

750 ml & 3,000 ml

Silicone-free softness that retains bright colours without coating fibres in synthetic residue. A light allergen-free botanical scent โ€” free from the top 26 fragrance allergens in conventional softeners.

  • Silicone-free formula
  • Retains colour & softness
  • Zero harsh chemical residue
  • Hand & machine wash safe
โœฆ Safe from Newborn 0+

Baby Accessories

Bottle, Toy & Dish Wash

500 ml

Food-contact-safe suds that tackle milk residue, grease and food stains on bottles, nipples, teethers, dishes and plastic toys. pH-balanced and non-toxic โ€” no residue on surfaces that go into your baby's mouth.

  • Food-contact safe formula
  • Tackles milk residue & grease
  • pH-balanced, non-toxic rinse
  • Bottles, toys, dishes & more
โœฆ Safe from Newborn 0+

Surface Cleaning

Multi-Surface Cleaner

150 ml & 500 ml

Thai jasmine rice-vinegar cuts grease naturally on highchairs, counters, playpens and floors. Fresh lavender scent. Safe on baby accessories and food-preparation surfaces with no toxic residue.

  • Jasmine rice-vinegar formula
  • Fresh lavender scent
  • Highchairs, floors & counters
  • 100% natural ingredients
โœฆ Safe from Newborn 0+

Food Safety

Fruit & Veggie Wash

A food-grade wash that removes pesticide residues, bacteria, wax coatings and soil from fresh produce โ€” the stuff water alone won't shift. Essential for families in the UAE where imported fruit and vegetables can carry high pesticide loads. Plant-based, food-contact-safe, no taste or odour transfer.

  • Removes pesticide residues
  • Eliminates wax coatings
  • Kills surface bacteria
  • Food-grade safe formula
  • No taste or odour transfer
โœฆ Food Safety Essential
How It Works

The Cleaning Process โ€” Without the Chemicals

๐Ÿฅฅ

Step 01

Plant Surfactants

Coconut and corn-derived molecules surround dirt and grease particles, lifting them from fabric or surfaces.

๐Ÿงฌ

Step 02

Enzyme Action

Plant enzymes break down protein and fat stains at the molecular level โ€” no bleach needed.

๐Ÿ’ง

Step 03

Clean Rinse

Non-ionic surfactants release completely in water โ€” zero chemical residue on fabric, skin or surfaces.

๐ŸŒฑ

Step 04

Biodegrades Fully

Every ingredient breaks down completely โ€” safe for waterways, marine life and the planet.

Why It Matters

Just Gentle vs. Conventional Cleaners

Not all "gentle" labels are created equal.

Property Just Gentle โœฆ Conventional Detergent Supermarket "Sensitive"
Plant-Derived Surfactants โœ“ โœ— Partial
100% Biodegradable โœ“ โœ— Partial
Zero Chlorine Bleach โœ“ โœ— โœ“
Allergen-Free Fragrance โœ“ โœ— โœ—
ECOCERT Certified โœ“ โœ— โœ—
Safe for Newborns (0+) โœ“ โœ— Varies
No Residue on Fabric โœ“ โœ— Varies
Food-Contact Safe โœ“ โœ— โœ—
๐ŸŒฟ
ECOCERT CertifiedFrance โ€” Verified Organic Standard
โ™ป๏ธ
100% BiodegradableEvery Ingredient. Every Formula.
๐Ÿงช
Dermatologically TestedSafe for Sensitive & Eczema-Prone Skin
๐Ÿผ
Safe from Newborn 0+No Parabens ยท No Sulfates ยท No Phthalates
๐Ÿ’ก

A Note on Fragrance & Scent Sensitivity

All Just Gentle cleaning fragrances are sourced from Europe and certified to exclude all 26 EU-regulated fragrance allergens โ€” the compounds most commonly linked to contact dermatitis and skin reactions in babies. If your child has a diagnosed fragrance sensitivity, we recommend a small patch test of freshly laundered fabric on the inner wrist before first full use.